We are proud to offer veterans, those actively serving in the military and their families a military discount on our meat delivery products via the GovX ID app!

As a child I grew up next door neighbors to the Commander of McConnell Air Force Base in Wichita Kansas.  He took my sister and I to work one day and sat us in a F-16.  He put the heavy helmet on and dressed us up in a pilot suit. It is a day I will never forget.  My birthday lands on November 11th, Veteran’s Day. One year Colonel Sykes flew over our house with four F16s coming back from a parade.  The sound of the jets shook our bodies. I remember standing there in awe, feeling like I must be pretty special to get something like that for my birthday.  My house just happened to be in the perfect path of their flight schedule that day!!  I grew up surrounded by military friends and family and had the upmost respect for their services.  My grandpa Mattson guarded the White House during World War II.  Eleanor Roosevelt would often invite them in and host parties for them to celebrate their service. 
My sister Rachel served in the Air Force for six years and her husband Jeremy served for 20 years as a A10 Pilot.  I also have three veteran cousins.  I remember the sinking feeling I got on 911 knowing my sister and cousins would be headed to war soon.  I have always admired military personnel and the sacrifices made.  My husband, Matt, and I thank God for all of the soldiers that have dedicated their lives to protecting our freedoms.  God Bless our soldiers and all military spouses and families.  Because of you, we can farm and ranch in the best country there is. 

God Bless the USA! 
-Michelle Canny, Owner

Now Offering Veteran & Military Discounts on Meat Boxes!

As a way to honor the sacrifices you and your family make in order for you to serve, we are offering a veteran & military discount on our meat! This includes our fully grass-fed and finished beef, raised right here on our ranch in Kansas. We also offer our fully pastured chicken, also raised on our farm. We recently launched dog treats made with our meat as well as beef tallow skincare!

Who is Eligible for the Wholly Cow Market Military Discount?

  • Military - both active duty & veterans 
  • Military Families - spouses & dependents of military personnel 

What Meat Products are Eligible for Our Military Discount?

Most products on our site are eligible for our military discount.

Items to be picked up in stores in our local area are NOT eligible. We also don't offer the military discount on our monthly subscription boxes, because they're already offered at the discounted rate. The discount does not apply to gift card purchases. If you have questions, please feel free to reach out

How to Get a Veteran or Military Discount on Meat Deliveries 

Create an account with the GovX ID app, if you don't already have one.

Sign up via the GovX website

Verify your status as military personnel (active, veteran, guard, or reserve):

  • Email: Use your official .mil email address for instant verification.
  • Document Upload: Upload a clear photo or scan of a valid ID, DD214, pay stub, or other supporting document; you can redact your ID number for privacy, notes GOVX Support.
Get Your Code/Access: After approval (often immediate), you'll get a one-time discount code for that purchase or can log in at other sites to automatically apply discounts. 

Use your membership with GovX ID to get a discount on our website. Click the GovX ID button on the bottom of the cart page when you're done shopping.

Key Things to Know

  • It's Free: GovX membership and verification are 100% free.
  • Secure: Your data and uploaded documents are encrypted and deleted after verification.
  • Use Anywhere: Your GovX ID works across thousands of partner sites, including here on Wholly Cow Market!

Thank you for supporting a farmer-owned & family-operated farm! Learn more about Wholly Cow Market.